Asia PR News

BEAVERTON, Ore., Sept. 27 /PRNewswire-AsiaNet/ –

Nike today announced that company executive Sandy Bodecker has been named
to the newly created position of Vice President of Nike Global Design. In his
new role, Bodecker will oversee all aspects of design for the Nike brand, from
concept creation to retail presentation. He will report to Nike brand President
Charlie Denson.

( Logo: http://www.newscom.com/cgi-bin/prnh/19990818/NIKELOGO )

"Sandy is uniquely qualified to lead the design of Nike products and the
premium presentation of the Nike brand to consumers," Denson said. "Sandy knows
how to deliver an innovative, compelling Nike point of view that creates deep
consumer connections and drives growth. In this new role, Sandy will help
ensure we’re bringing a consistent and relevant Nike experience to the
marketplace across our core consumer categories and retail executions."

Nike CEO Mark Parker said the creation of a global design role underscores
the company’s commitment to delivering a steady stream of product and brand
innovations, such as Nikeplus and NikeiD that redefine retail, extend Nike’s
leadership and give consumers richer, premium experiences. Nike is driving
global growth through a sharper consumer focus across six core categories.

"Design innovation in our products and brand experiences is core to Nike
and essential in realizing our full growth potential," Parker said. "Sandy is
absolutely the right person to lead Nike Design."

Bodecker has more than 25 years of Nike experience. He joined Nike in 1982
as a footwear wear-test coordinator. Over the next decade he held a variety of
positions in footwear, including product development manager and director of
product development. In 1993, he was named Vice President of Advanced Research
and Development for Footwear. From 1994 to 2001, Bodecker led Nike’s football
(soccer) business, building Nike football from virtually nothing to one of the
company’s top categories and helping to establish global brand leadership in
the sport. In 2001, he was named General Manager of Nike Skateboard. In that
role, he successfully drove product innovation and built strong relationships
and brand credibility with skate retailers, athletes and consumers.

Bodecker most recently was Vice President of Sport Culture, one of Nike’s
six core consumer categories. Dermott Cleary, who is Vice President of Brand
Marketing for Sport Culture, will now lead the category. Cleary reports to
Trevor Edwards, Nike’s Vice President, Global Brand and Category Management.

About Nike
NIKE, Inc. (NYSE: NKE) based near Beaverton, Oregon, is the world’s leading
designer, marketer and distributor of authentic athletic footwear, apparel,
equipment and accessories for a wide variety of sports and fitness activities.
Wholly owned Nike subsidiaries include Converse Inc., which designs, markets
and distributes athletic footwear, apparel and accessories; Cole Haan Holdings
Incorporated, which designs, markets and distributes luxury shoes, handbags,
accessories and coats; NIKE Bauer Hockey Corp., a leading designer and
distributor of hockey equipment; Hurley International LLC, which designs,
markets and distributes action sports and youth lifestyle footwear, apparel and
accessories; and Exeter Brands Group LLC, which designs and markets athletic
footwear and apparel for the value retail channel.

SOURCE: NIKE, Inc.

CONTACT: Media,
Derek Kent,
+1-503-532-1405, or

investors,
Pamela Catlett,
+1-503-671-4589,

both of NIKE, Inc.

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