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NEW YORK, Nov. 29 /PRNewswire-AsiaNet/ –

Duke Energy’s Jim Rogers Calls for Substantial Reduction in Carbon Footprint
at Platts Lecture;

Former White House National Economic Advisor Gene Sperling Challenges Audience
to View Climate Change as an ‘Insurance Investment’

Duke Energy’s Jim Rogers called for a 60 to 80 percent reduction in today’s
carbon footprint by mid-century at the acclaimed Platts Lecture today, in which
industry leaders, market analysts, and academic scholars discussed critical
sustainability issues.

At the same lecture, former White House National Economic Advisor Gene
Sperling talked about the marked change in public opinion on climate change
over the last decade and its inexorable impact on future economic policy.
Sperling also challenged the audience to look at climate change as an
insurance investment - as a preventative measure against future catastrophe —
as well as from an "investment in green" perspective.

Duke Energy’s Rogers, known for his advocacy of energy efficiency as a
"fifth fuel" (nuclear, coal, gas, and renewables as first through fourth),
asked audience members in the lecture to view a low-carbon economy as a
national priority, "like a Manhattan Project or an Apollo mission of the new
millennium."

In addition to his presidency of Duke Energy, Rogers has served as
chairman of the Edison Electric Institute, the national association for
investor-owned electric companies. Rogers’ outspoken advocacy of energy
efficiency and conversation prompted his appointment as co-chair of two
pivotal organizations — the Alliance to Save Energy and the National Action
Plan for Energy Efficiency.

Sperling served in the Clinton administration as the president’s National
Economic Advisor and Director of the National Economic Council. As director
of the National Economic Council, Sperling was responsible for coordinating
domestic and international economic cabinet members.

The lecture, "Climate, Energy and Climate for Energy," sponsored by R.W.
Beck, with co-sponsor Paccar, preceded the Platts Global Energy Awards gala
here, which honors the energy industry’s "best of the best" in 17 performance
categories. The awards showcase extraordinary accomplishments by businesses
and individuals worldwide. Platts, a leading global energy information
service, is a division of McGraw-Hill.

About Platts:
Platts, a division of The McGraw-Hill Companies (NYSE: MHP), is a leading
global provider of energy and commodities information. With nearly a century
of business experience, Platts serves customers across more than 150
countries. From 14 offices worldwide, Platts serves the oil, natural gas,
electricity, nuclear power, coal, petrochemical, emissions, and metals
markets. Platts’ real time news, pricing, analytical services, and conferences
help markets operate with transparency and efficiency. Traders, risk managers,
analysts, and industry leaders depend upon Platts to help them make better
trading and investment decisions. Additional information is available at
http://www.platts.com.

About The McGraw-Hill Companies:
Founded in 1888, The McGraw-Hill Companies (NYSE: MHP) is a leading global
information services provider meeting worldwide needs in the financial
services, education and business information markets through leading brands
such as Standard & Poor’s, McGraw-Hill Education, BusinessWeek and J.D. Power
and Associates. The corporation has more than 280 offices in 40 countries.
Sales in 2006 were $6.3 billion. Additional information is available at
http://www.mcgraw-hill.com.

SOURCE Platts

CONTACT: Kathleen Tanzy
Platts
+1-212-904-2860
kathleen_tanzy@platts.com/

Web site: http://www.platts.com
http://www.mcgraw-hill.com /
(MHP)